|
We know that strong brands can reinforce each other and work well in joint projects and cross-promotions. The brands do not necessarily have to originate in the same sector. To transcend market boundaries creates access to new customers. We connect these companies and create projects where everyone is a winner.
We work with three main categories:
- Consumers - MICE (Meeting, Incentive, Conference, Event) - Corporate business travelers
Over the years we have built unique networks and complete directories in order to reach these markets. With these tools we can reach every single meeting organizer in Sweden with a special offer or a press release.
Our press register consists of 3800 journalists, reporters and writers, spanning all types of media in Nordic countries. Newspapers, weekly press, fashion- and travel magazines, radio and TV – we have access to journalists everywhere. This means that we can create the editorial content our clients want.
Our large networks within radio, TV and magazines make it easy to implement marketing activities such as competitions, campaigns and events. In each of these activities we always try to involve the travel trade in order to strengthen cooperation.
|
|