Media

The trend in the publishing industry is that magazines are becoming more

and more specialized and the competition is fierce for new readers. For

example, Sweden has seen an astonishing growth in magazines the past

couple of years and in 2007 alone, 170 new magazines saw the light of

dawn. There are magazines for virtually every interest. This has caused a marketing nirvana where one can reach exactly the target group one is

aiming for.

Globe Marketing is working closely with the publishing houses and based

on the clients preference, select the different media to be visible in. We

have over the years built up an extensive network of journalists which are interested in writing about diverse subjects. We use this network to match

our clients interests with the needs of the journalists to deliver interesting

pieces to their magazines readers.